[FYI this was originally published in my newsletter 👉https://www.antmurphy.me/newsletter/the-messy-nature-of-product-development] Building products is messy, uncertain, and non-linear. I’ve always found trying to explain this to someone who hasn’t experienced it difficult. There are the typical ‘Dual Track’ pictures trying to depict this:

[FYI this was originally published in my newsletter 👉https://www.antmurphy.me/newsletter/okrs-vs-kpis] You might be wondering; “what is the difference between KPIs and OKRs?” I get this question regularly — and it seems OKRs have become quite the hot topic for me of late. …

“Leadership is language” — L. David Marquet The words we use matter. You may not think much of using terms like “resources” rather than “people” or “I” vs “we” but at a subconscious level these words start to infiltrate our minds. For both the person using them and those hearing…

FYI this was originally published on my site as part of my regular newsletter. You can read it here (no paywall) When I’ve helped organisations become more outcome/product orientated, more often than not, I’ve moved them away from ‘epics’ and ‘user stories’ and towards things like one-pagers, opportunities, hypotheses, etc. …

(FYI this was originally published as part of my newsletter — subscribe here https://www.antmurphy.me/) We all want to maintain a competitive advantage long into the future but doing so becomes increasingly hard as competition grows and markets become saturated. This is where ‘moats’ come in. You might have heard of…

(originally published at antmurphy.me subscribe and read free there — https://www.antmurphy.me/blog/2022/06/22/6-key-enablers-of-agility-from-the-book-team-of-teams) The first rule of scaling agile is DON’T. Instead, descale the work and organisation instead. But how? you ask. Naysayers will shout, “You’ll never get a large organisation to behave like a startup!” One of the best books on…

This is 1 of 3 frameworks for building a Stakeholder Engagement Strategy taught in the Stakeholder Management Essentials Course on Product Pathways. How Does it Work? Use the following Stakeholder Map, which categorizes your Stakeholders by involvement into 3 categories: CORE Stakeholders DIRECT Stakeholders …

(originally published at https://www.antmurphy.me/blog/2023/05/23/the-rise-of-product-transformations) In 2019 an HBR article stated that of the $1.3 trillion spent on transformations, $900 billion was wasted. Now I have my own take on why so many transformations fail, but one thing that I find profound is where such transformations are often found. Digital and…

A deep dive into managing user states to reduce disengagement and churn. — Many of us are familiar with the popular Pirate Metrics (AARRR) and the concept of conversion funnels. They often look simple and linear. However managing your users to conversion and beyond is not as straight forward. In this post, I want to take a dive into the differences between User…